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Games & Channels

Our strategy for long-term, responsible growth is based on offering players a balanced and appealing range of National Lottery games that offers something for everyone, and making our games as accessible as possible – so that people can play anytime, anywhere and on any device. This has seen total National Lottery sales grow by around 60% over the course of the third licence.


Whether you have 25p or £5 to have a go. Or you want to win millions or would be chuffed with winning £100. We have a huge range of games – with a variety of prices, play styles and top prizes – to suit all tastes.


You may always put on your lucky numbers at your local newsagent, or you might leave it to last minute to buy a EuroMillions ticket on the National Lottery app. With 43,000 retailers across the UK, and our National Lottery apps, you can play however and whenever suits you.