Living our values

Our vision is 'To serve the nation's dreams through The National Lottery'. In pursuit of this vision, our overriding goal is 'To build a growing and respected National Lottery'.

This goal clearly combines our commercial ambitions and our commitment to the highest standards of business practice and social responsibility.

We want Government, shareholders and players to have confidence in the integrity and trustworthiness of the lottery.

Our values


Our company values are fundamental to the way we do business and to building that confidence:

 
We believe in

fair play


for our people
We behave with


integrity

We can be

trusted

to deliver
We seek

excellence


in everything we do
We discharge
our

responsibilities

 

The Camelot way of doing things

We believe that every employee has a right to understand how he or she can contribute directly to achieving our goal. So we asked our staff to help define the behaviours that would embed these values in our day-to-day operations. This is what they said:

  • we are passionate about what we do
  • we seek creative solutions
  • we are empowered to give of our best
  • we make progress through partnership
  • we take ownership of the issues


These five behaviours are now central to our employee assessment and development process and are a key feature of our induction programme for new employees. Four times a year, Camelot employees agree goals with their line manager for the following three months that demonstrate these behaviours.

These values and behaviours put corporate responsibility at the heart of our operations. Our commitment to moving forward through partnership, for example, translates into the innovative process of stakeholder engagement that underpins and defines our management of social responsibility. Our determination to take ownership of issues extends beyond our commercial operations to embrace our wider social, economic and environmental impacts.

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