Skip to main content
Skip to search
Skip to main navigation
Skip to left content
Skip to header
Skip to footer

Group CEO welcome "I have been Camelot’s Chief Executive for 11 years now and I can honestly say that it has been the best decade of my life."
Delivering our vision and strategy To serve nations’ dreams with integrity, and diversify, with a flourishing UK National Lottery at its heart.
Our UK National Lottery operation Camelot’s core UK lottery operation is unique. We manage a high-profile national institution for the public good.

Our skills and experience Camelot has built its reputation and developed its expertise over the past 16 years through putting players first.
Our technology Camelot’s marketing and partnering skills are matched by its expertise in project management and technological knowhow.

Our Responsibilities

Our world-leading consumer protection One of the world’s most successful lottery operators, Camelot is an international leader in the field of responsible play.
Our responsible play strategy Integrity and responsibility are Camelot key words. We encourage people to play our games but to spend small amounts.
Our stakeholder engagement Our stakeholders – people affected by Camelot or who affect the way we do business. They are integral to our business strategy.
Our CR approach Corporate responsibility is embedded into the way Camelot does business. We are internationally recognised for selling tickets responsibly.
Our Stakeholder Report 2010/11 Camelot is one of the world's leading lottery companies, creating and operating responsible games which entertain millions of players, while raising money for good causes that benefit society as a whole.
Camelot's stakeholder report 2010 Our performance testifies to the importance we place on responsible play and engaging with our stakeholders.

UK National Lottery news Read about major winners on National Lottery games, details of unclaimed prizes, our games and brands, plus much, much, more.
Corporate news This summary page highlights the latest news regarding the Camelot Group of companies, our games and employees.
News archive This summary page provides information on our archived news.

Camelot Group contact details The main contact details for the Camelot Group of Companies.

Our Responsibilities Diversifying our business

We want to make use of the skills and reputation we have built up as the operator of The National Lottery to bring additional services to both existing consumers and potential new players in the UK and overseas.

While we are looking to grow and diversify, however, we are determined that all Camelot activities will remain true to our values and our high standards of responsible gaming.

For example, Camelot Global Services Ltd has provided consultancy services to three commercial gaming programmes in the US, advising on the advertising of the multi-state jackpot game Mega Millions, on product management for the Scratcher scratchcard game, and on retail best practice for the Californian State Lottery.